Ethical slum tourism

"Money good, working bad." Our guide, Ishaq has no shortage of aphorisms to capture the light and dark of life in Dharavi, one of Asia's largest slums. He points to the clouds of noxious fumes rising from the aluminium recycling unit where battered old containers are melted down and turned back into usable product. There are few if any environmental standards adhered to here, and health and safety is a concept seemingly irrelevant to the wage laborers whose safety boots are flip flops. But although the dangers are many, there is regular paid work. And for Mumbai's slum dwellers, that is what matters most. And besides, who else is going to do the dirty work of recycling the city's discarded junk and refuge, and returning it into productive use?

The life of a business ethics professor takes you to some pretty interesting places. It is not too often though that we find ourselves in the middle of a huge urban slum. Not that we've been short of opportunities having spent time in cities such as Rio, Cape Town, and Mumbai over the last few years. But there is always a profound sense of unease about stepping into the life of the city's poorest residents. Of course, in some cases it's just plain dangerous, such  in the favelas of Rio. But even when it isn't, or when there's a local guide at hand to provide security, there are significant ethical doubts too. Knowing that you can just saunter back into the air conditioned hotel at the end of your trip to the slum means that you're little more than a slum tourist exploring the underbelly of society for your own voyeuristic pleasure. However much you may claim it to be educational to see how other sections of society live, slum tourism can't but help to raise moral uncertainty. This New York Times op ed from last year summarizes these concerns pretty succinctly. As a result, we've stayed away from the dubious attractions of slum tourism. Until now.

On the advice of a colleague, we decided to investigate a so-called 'ethical' slum tour provider. Whilst in Mumbai teaching at our school's MBA program in India we hooked up with Reality Tours and Travel, which offers tours of Dharavi, the city's largest and most well known slum. Dharavi is pretty much slap bang in the middle of modern metropolitan area of Mumbai, and just a short ride away from the 5-star luxury hotel where our school puts up its itinerant professors. The contrast, as with much of modern Mumbai, couldn't be more stark. Air-conditioned comfort is immediately replaced by a sweltering cacophony of noise and dirt. And discreet service is replaced by perilous, unrelenting industry.

It's clear that this is not just any old slum tour. There is a strict 'no cameras' policy, and the focus of the tour is not so much the corrugated iron shacks of the residential quarters of Dharavi, but the remarkable commercial activity that powers the slum's economy. It is said that some 5000 businesses operate in the tightly packed lanes of Dharavi, accounting for an incredible $600m of turnover annually - much of it in the illegal or informal economy. Recycling, leather and pottery make us the largest proportion of this, and so it is these that provide the focus of Reality's slum tour. Ishaq leads us first to a fragrant bakery and then onto a micro plastics recycling business where piles upon piles of multicoloured plastics are dried and then painstakingly sorted on the roof, before being melted down and then formed into pellets for resale in the cramped concrete rooms below. A sink and a few rolled mats is the only evidence that this is also where the workers live and sleep once the days' work is done. After that we move on to other recycling businesses, before passing the leather cutting, tanning and treating area and then onto the more peaceful environs of the potters colony which called Dharavi home since the 1930s. Along the way, we also take in a popadom bakery to see how the cross legged women shape and bake the traditional Indian appetisers, and briefly pass through (but do not stop at) some residential lanes.

According to Reality, the aim of the tour is "to show the positive side of the slums and break down negative stereotypes about its people and residents". Our trusty guide certainly doesn't fail to offer a positive spin on what might otherwise simply turn into a grim picture of India's unrelenting filth and poverty. He engages amiably with local residents, and he shows us a local health centre, an English language middle school, thriving businesses - this is no sob story meant to induce pity but an encouraging (if realistic) glimpse into Dharavi's struggle to sustain and prosper against the odds. As if to reinforce this, the tour finishes at the community centre run by Reality's sister organization (the NGO Reality Gives) which provides English, computing and skills training to disadvantaged young people.

It's a nice touch, but the real kicker is that this is not just some minor charitable add-on to 'put something back'. When Reality talks about changing the image of the slum, it goes beyond simply refocusing the optics. The company is putting its money where its mouth is. Since setting up in 2006, Reality has pledged that a full 80% of the profits from the slum tours would go to local charities. They even publish a summary of their accounts on the web to prove it. The establishment of their sister NGO Reality Gives in 2009 has provided a focus for these efforts, and along with the community centre, has now opened a kindergarden to provide quality education for preschoolers in the slum.

'Ethical' or 'responsible' tourism of all stripes, is a work in progress. Ethical slum tourism, in particular, poses all kinds of moral challenges. In our opinion, Reality is doing a fine job in walking that tightrope. Whilst it doesn't appear to have yet addressed the critical questions of scale - the more it succeeds, the more it risks overwhelming the slum with tourists - it does tackle both the content of its tours, and what it puts back into the community. Training and employing disadvantaged young people as guides, focusing on slum businesses rather than people's private lives, and banning cameras all help remove some of the moral tensions that can give slum tourism a bad name. And making investments that help educate slum residents and give them a chance to improve their lives helps balance the one-sided equation a little. Just ask the Dharavi resident who reveled in taking snaps of our small band of tourists whilst our own cameras stayed firmly in our backpacks.

Photo by Meanest Indian. Reproduced under Creative Commons License.

Labour rights - back to the future?

While a lot of the topics we comments on in this blog are usually about either international events or the latest, contemporary developments, it is good to remember that some of the age old issues in business ethics are worth revisiting from time to time.

One of these is fair wages and the right to unionise. In North America these issues are currently high on the agenda as if we were still in the dark ages of capitalism in the 19^th century. This was nowhere more surprisingly evident than in last week’s instalment of ‘Real Time’ with Bill Maher. The show took off with an interview of Chesly ‘Sully’ Sullenberger. You remember, the pilot who landed his plane for lack of other options safely into the Hudson River in January 2009, after both engines had been struck by birds. Since then, Sullenberger, with his cool attitude and gigantic moustache not only reminded us what a real pilot should look like, but also became something of a hero.

What is interesting though is what he’s currently using his fame for. Before Congress, some time ago, he focused attention on some of the crucial ethical issues in his industry. The pay of most pilots and airline staff has dropped by around 40% and most employees – including Sullenberger – have lost their pensions when their airlines filed for Chapter 11 bankruptcy – as most large airlines in the US have done.

This silent infringement of workers’ rights has gone on for some time – but has received little attention.  One of the big events – next to celebrity campaigning by ‘Sully’ – that did draw the attention to this was the crash of a Colgan Air jet in Buffalo only a month after the New York incident in February 2009. Meanwhile, a PBS documentary unearthed some interesting details, such as that most commuter airlines, like Colgan Air (a subsidiary of Continental Airlines), pay their pilots below a living wage – between US$16 to 20,000! The documentary suggests that one major contributor to the air crash was pilot fatigue and working conditions. The co-pilot, for instance, had to sleep in the airport the night before because she felt unable to afford a hotel in Newark before starting work in the morning.

The interesting ethical issues here clearly point to the need to revisit and re-apply some stakeholder thinking to the airline industry. While customers have seen falling prices in air tickets in the last decades this seems to have largely taken place at the expense of employees. It is somewhat tragic that it took a plane crash killing all 49 people on board to alert the public to these imbalances.

Now, the issue of a living wage is something we often discuss in the context of so-called ‘developing’ countries. But these questions obviously also need to be addressed in many industrialized countries. In some ways, the US ‘leads’ the way here, especially with respect to the big controversy in recent weeks over new legislation, discussed in the states of Wisconsin, Ohio, Florida and New Jersey, which substantially cuts back the rights of public sector workers to organize and bargain collectively with their employers.

Sifting through the US papers these days, it is a little bit like good old class warfare all over again. Union membership, long in decline, is surging: the American Federation of State, Country and Municipal Employees (AFS) has grown from 900,000 to 1.4 million members in the last couple of years.

Academically, it is interesting to see that these bread-and-butter labour issues initially did not have their natural home in the business ethics curriculum. Rather, these things are mainly studied among ‘Industrial Relations’- or ‘Labour Process’ scholars, with their separate conferences, journals and textbooks. With the return of these issues to the fore, it is clearly also time for the business ethics and CSR communities to start looking closer to home. Ahead of the curve here is the Aspen Institute which has launched an initiative on Low Wage Workers. This involves a teaching module for use in MBA courses and a white paper looking at low wage work in the US economy. Let's hope it's the spur for further action that we need.

Photo by Rochelle Hartman, reproduced under Creative Commons Licence.

Can India hit corruption for six?

India, a country of cricket fanatics, has been in serious celebration mode since the national team's thrilling victory in the cricket world cup last weekend. News and media outlets here have covered little else for days. It's been front page news in the national press and all the rolling news programmes have been swamped with wall-to-wall coverage. Now though, as the euphoria starts to die down after Sunday's big victory, attention is beginning to turn to another major issue facing the country - corruption. The big question is though, will India be as victorious in fighting corruption as it has been at fighting its cricketing rivals. And the answer, we fear, is almost certainly no.

Corruption has been a serious problem in India for longer than anyone cares to remember. At 87th, it currently ranks about half way up the Corruption Perception Index from Transparency International. A score of 3.3 (out of a possible 10) suggests a major corruption problem. But recent events, such as the 2G bandwidth auction scandal, and investigations of widespread corruption at last year's Commonwealth Games in Delhi, have suggested a growing willingness by the media to investigate and report on corruption issues, and there is discontent with the practice amongst ordinary Indian people.

Much of the attention has understandably focused on public sector corruption, but few cases exclude companies as alleged bribe payers too. Late in 2010 Telecommunications Minister Andimuthu Raja was forced to resign over allegations that he lost the Indian Government some $38 billion in revenues by offering 2G telecom spectrum licences to favoured companies on beneficial terms. This week, struggling for media attention amongst the cricket hullabaloo, Raja, eight other individuals, and three companies were formally charged with criminal conspiracy, forgery, cheating and corruption in relation to the case. Meanwhile a parliamentary committee investigating the scandal this week quizzed Ratan Tata the head of the Tata Group about his role in the scandal, although unlike some of its rivals, there is no suggestion that Tata is likely to be subject to any charges.

The 2G scandal is gradually gathering momentum, and is putting significant pressure on the Indian government to do something serious about the escalating corruption problems. As yet, though, little tangible action is on the cards. One significant piece of legislation, the Jan Lokpal Bill, proposes to introduce an independent corruption ombudsman body at both national and state levels, but has been held up in protracted redrafting. The country was first promised such a law some 40 years ago. Now, with a view to preventing the government from procrastinating further and watering down the bill, social activist Anna Hazare from India Against Corruption, has pledged to go on an indefinite hunger strike to force the authorities to act. His demand is that they allow civil participation in the bill's review rather than let the government simply force through a toothless version that will do little to address the country's endemic corruption problems. Hazare's promise to fast until death is garnering huge attention and hundreds of people are now planning to join the fast.

Whether the Indian government will see this perfect storm around corruption reform as an opportunity to address a problem that drags down growth and hampers social equity remains to be seen. We certainly hope so. As Rahm Emanuel said at the time of the financial crisis in 2009, "you never want a serious crisis to go to waste."So far though, Prime Minister Singh's Government looks set to do exactly that - waste a perfectly good crisis. India, the country of world champions, deserves better.

Nuclear fallouts

These last weekshave been, if anything, exciting times for anybody interested in the mechanics of international news cycles. While the earthquake, tsunami and nuclear meltdown in Japan were continuing to unfold, the new war in Libya seemed to dominate the headlines for a few days. Now, with more bad news from Japan the topic seems to be back on the agenda.

It is interesting to see how many of the debates of the 1980s on nuclear power are slowly coming back to the fore. Furthermore, the same irrationalities in dealing with risks are coming back on to the agenda. Since nuclear risks mainly exist in the individual’s perception, the debate over the last two weeks has been a splendid laboratory in understanding the social construction processes of reality.

One of the more surprising comments to read came from long-time environmental activist and commentator George Monbiot. In his regular column in The Guardian he shocked many with a relatively straightforward plea in favour of atomic energy. Mostly on the grounds of it being more climate friendly than coal. While his arguments are worth listening to it was surprising how he made his case: even taking the Chernobyl disaster into account, he argued that far fewer people died from nuclear power so far than will potentially do so in the future from global warming.

The interesting point here is not so much this weighing-against-each-other of life, disease and hazards but the fact that in the second decade of the new millennium, one crucial difference to the debate in the 1980s is visible: the spectre of global warming. The way we evaluate and compare these risks largely depends on our subjective evaluation. Monbiot in the British Isles probably has a very different recollection of the Chernobyl disaster than, say, people in Continental or Eastern Europe.

Arguably the country where the Japan disaster has caused the biggest ripples for business and politics is Germany. Not only did Physics-PhD and staunch nuclear supporter Angela Merkel announce immediately a 180-degree turnaround in the nation’s policy on nuclear energy. This was enough to anger large parts of the German business community. It did not help that her Economics minister Rainer Brüderle told industry leaders in a meeting that this was just ‘electoral tactics’ – a comment promptly leaked to the public and leading to his resignation from his role in the Liberal Party FDP.

The biggest winners of the debate in Germany currently are – to no surprise – the Greens. For the first time in history, they have scored enough votes to gain power in one of the most important states (Baden-Württemberg) in the southwest of Germany. The Green party now for the first time leads a state government and Germany has its first Green state premier. And this in one of the most conservative and industrious states of Germany, home to many crown jewels of German business, including Mercedes and Porsche. According to many commentators it was mostly the nuclear topic which swung voters to turn out for the Greens.

Funny enough, our own comments on this blog attracted some interesting attention from the media. We gave a couple of interviews recently – interestingly enough mostly for Chinese and Indian TV stations. Click on the clip (for Omni 2, a Canadian Chinese language program) – it is curious to see what journalists find worth quoting. It was probably the most trivial and banal thing we said in an interview which went on for more than 30 minutes. Which brings us back to news cycles. What a funny world we live in...

Photo by spacepleb. Reproduced under Creative Commons Licence

Corporate disaster relief in Japan: going beyond charity?

With global attention focusing on the rapid escalation of conflict in Libya and desperate efforts to contain the nuclear threat in Japan, it is easy for the ongoing humanitarian crisis in the wake of the Japanese earthquake and tsunami to recede from view. But with reports of the death toll now edging past 18,000, and nearly 500,000 people still living in shelters, the country is still certainly in dire need of support and assistance - and will be for some time to come. A report from the World Bank has estimated that the damage inflicted by the disaster will cost somewhere between $123bn and $235bn, the equivalent of some 2.5% to 4% of the country's GDP. Recovery could take up to 5 years, the report suggests.

Business in Japan has been significantly damaged by the quake and its aftermath. The automotive and electronics supply chain, in particular, appear to have been severely disrupted, leading to delays and shutdowns in production. But as previous disasters have shown, business can also play a major role in rescue and relief operations, as well as in subsequent rebuilding efforts. Wal-Mart famously upstaged the US government in responding effectively to the floods in New Orleans after Hurricane Katrina in 2005. In contrast, after the devastating 2008 cyclone in Burma, international companies were slow to offer assistance. Last year's Haitian earthquake generated a lot of corporate donations, as well as a fair deal of controversy around the role of companies in economic redevelopment and rebuilding projects.

Corporate involvement in disaster relief in Japan has yet to hit the headlines in any major way, primarily, as far as we can tell, because companies have been rather conservative in their responses. That's not to say that companies haven't helped raise a lot of money for the cause, because they have. According to the US Chamber of Commerce's, Global Aid Tracker, which does a pretty impressive job of keeping tabs on such things, global corporate assistance for the Japan crisis has now exceeded $158 million.  This includes 100m Yen (about US $1.2m) each from companies such as Bayer, BP, Hyundai, LG, Nikon, and others. Even higher sums - up to 5 times as much in fact - have been committed by the likes of Canon, Citigroup, Dow, GE, Mitsubishi, Nintendo, Sony, and Wal-Mart. As you can see, it's not just Japanese companies either, but global companies, especially those operating in Japan doing the giving. The Japanese Red Cross, however, appears to be the most favoured recipient.

Some companies have linked up their corporate donations with employee giving, often by matching employee donations, as a way of engaging workers in CSR initiatives. An interesting development here has been the tie-up between the CSR services company AngelPoints and Network for Good to provide a free on-line giving platform to the firm's clients. As the firm's press release puts it:

From now until the end of April, two million employees from companies such as Newell-Rubbermaid and Sterling Savings Bank will have access to a centralized online donation platform that will facilitate the immediate transfer of funds to organizations in Japan that need it most.

In fact, the on-line world has probably seen some of the more innovative responses to the disaster from the corporate community. Whilst some, such as iTunes and LivingSocial have simply enabled users to readily make donations through their sites, various Japanese gaming companies have developed cause-related game tie-ins to engage their users in contributing to relief efforts. The gaming demographic is notoriously difficult to enlist in social programmes, so it is certainly a positive sign that gaming companies are using their core products to reach out in this way. Zinga, the US company behind the hugely popular Facebook games, Farmville and Mafia Wars has followed up its Haiti giving initiative with a Farmville in-app donation vehicle which enables users to donate by buying virtual goods within the game - in this case, a daikon crop. Launched within 24 hrs of the disaster, online gamers reportedly went on to help Zinga contribute more than US $1m in just a few days. For a company with a tagline of 'connecting the world through games' (and already drawing fire for its addictive effect on young players), Zinga's ability to use social media to connect gamers around the world with major social problems is a surefire winner.

Elsewhere, there has been a disappointing lack of innovation among the corporate community in the Japan disaster relief. Providing money and in-kind goods is one thing, but what really can make humanitarian aid efforts stand out are when they leverage core corporate capabilities. Japanese manufacturing companies, with their decades of experience in just-in-time management and lean manufacturing practices, could be deploying their logistics and supply chain prowess to relief efforts. Law firms and financial services companies could be putting their skills towards helping displaced families, many of which lack earthquake insurance, sort out the legal and financial mess they have found themselves in rather than simply donating cash.  The list goes on. Short-term charity is fine as far as it goes, but companies should know that a more strategic approach to corporate responsibility has the potential to add considerably more value both to the stricken Japanese people and to themselves.