Whistleblowing,
this obscure practice discussed in most business ethics textbooks (we do so in
Chapter 7), has become a big topic of discussion these days. The latest
incident is Edward Snowdon and his revelation about the ongoing surveillance of
phone and internet usage of American citizens by the US government. But he is
not alone: currently on trial is Bradley Manning, who provided Wikileaks with
the material for exposing the diplomatic correspondence of the US government.
The general
contention with whistleblowing is becoming clear in both cases: are these
individual traitors who defaulted on their duties by breaching the rules and
codes they had agreed to abide by when entering their job? Or are they ‘heroes’
whose behavior is governed by higher, more general, and persistent ethical
standards than their day-to-day job environment would allow them to follow?
It is useful
to look at some historic cases of whistleblowing – and indeed cases, where
certainly by hindsight the general agreement seems to be that the whistleblowers
are in the second category of ‘ethical hero’. Think of Jeffrey Wigand, the
executive of tobacco company Brown&Williamson who exposed the practice of
enhancing the addictive potential of cigarettes of his employer (famously
turned into the movie The Insider). Or think of Sherron Watkins, who initially
blew the whistle on the practices at ENRON and contributed to the uncovering of
the scandal in 2001. Turning to the political sphere, currently many references
are made to Daniel Ellsberg who in 1971 leaked the ‘Pentagon Papers’ disclosing
that the US government for years had systematically mislead the public about
the impact, casualties and costs of the Vietnam war.
Whistleblowing
commonly seems to occur in a situation where the moral status of organizational
practice – be it a private company or a public institution such as the NSA or
the Pentagon – deviate from the wider moral values which society deems
appropriate. And crucially, it has to be added, these actions also deviate from
the professed moral standards of the organization against which those
individuals blow the whistle.
This is
rather evident in the case of Ellsberg: by the early 1970s, the public in the
US all long thought that the war in Vietnam had lost its moral cause; his
revelations proved that the US government, too, was all along aware that what it
did in Vietnam no longer could live up to the public mission and norms according to
which the American government professed to act. Similar are the cases of Wigand
and Watkins: in the same way the Tobacco industry outwardly professed that they
were not aware of the addictive impact of cigarettes, ENRON had always claimed
to be an ethical company. The same applies to the current Manning and Snowdon
cases: Obama ran on the promise to stop the abuses by the previous Bush administration
and to restore basic civil liberties – and is now found out to do the same or
worse.
The dilemma
of whistleblowers all points to the fundamental differentiation established by
Max Weber a century ago: Members of a social group (incl. an organization) can
act according to an ethics of responsibility
or according to an ethics of conviction.
The first looks at the consequences of an action and basically suggests that a
virtuous individual is one that lives up to the expectations of all who are affected
directly by the consequences of an action. In practice, this boils down to
abiding by the rules and procedures of the organization. The main arguments against whistleblowing then all come in the shape of what the effects of the
revelations are on other people (that was the big argument against Wikileaks)
or how it affects the general functioning of a secret service where everybody
potentially can leak anything (the current debate on Snowdon).
What justifies
whistleblowing then is Weber’s ethics of
conviction according to which an individual makes an ethical choice based
on personal moral convictions. The act is based on principles, rather than
anticipated consequences. In most cases whistleblowers refer to general principles
of either good business practice regarding customers (the tobacco case) or
shareholders (ENRON) or good government based on some basic democratic
principles (such as the Ellsberg, Manning or Snowdon case).
Historically,
such reasoning based on an ethics of conviction always becomes more relevant at
a time when fundamental values of society are in question and challenged. The
Vietnam war raised basic questions about the moral limits of the cold war; the
tobacco scandals exposed the lack of basic moral rules of consumer protection; ENRON initiated
the ongoing moral scrutiny of a shareholder value dominated form of capitalism;
the Manning and Snowdon cases now raise fundamental moral questions about civic
liberties, civic rights to privacy and protection of personal data and the appropriate powers of the state in protecting these liberties.
It is
somewhat tragic – as probably the cases of Ellsberg and Wigand best illustrate –
that whistleblowers are mostly recognized as moral, conviction-driven human
beings quite some time after the events. At the time of the whistleblowing defenders of the status quo always wield two crucial tools: they can either
invoke arguments following an ethics of responsibility
and point to the potential harm and the anarchic nature of the act; Bradley
Manning’s trial can be followed as a textbook example of this reasoning.
Or, they
can try to discredit the ‘convictions’ of the whistleblower. Since these often
reflect a wider moral consensus in society it is hard to attack those principles
or norms directly. More effective seems to be an approach that discredits the
whistleblower on a personal level. In Ellsberg’s case the CIA broke into his
psychiatrist’s office to obtain information on his mental health and love life;
in Wigand’s case a similar smear campaign was initiated. Currently with regard
to Edward Snowdon, it is conspicuous how the entire political spectrum in the
US is more or less embarking on this trajectory. From Bill Maher’s jokes last
Friday night on Real Time to David Brook’s notorious profile in the New York
Times - most seem eager to present him as some sort of self-aggrandizing nerd.
Whistleblowers
turn up at a time when societies or organizations are deviating from commonly
accepted and widely shared moral values. Whatever our concrete judgment about
individuals and their motives - the fact that whistleblowing occurs at this
point in history clearly points to a wider epiphany. Ironically, Snowdon relocated to
the very country which for so long has been accused by the West of not respecting
the human rights of their citizens in exactly this issue arena – much to the distress of Google, Yahoo or other companies. It looks like Obama currently has a bit of
a hard time to explain to China, Russia or even his European allies, how his
approach to privacy and data protection still reflects basic values of liberal
democracies.
Picture by DonkeyHotey, reproduced under the Creative Commons License.